5 Restaurant Design Tips to Help Improve Customer Experience

Restaurant

It’s no secret that the right interior design of restaurants can improve customer experience. People are mainly paying for the food, but they’re also looking for a nice place to eat and spend time with loved ones. If you’re a business owner, it’s important for you to know the right design tips to take your restaurant to the next level.

This guide will go over restaurant design tips that will create a better customer experience.

Ready to learn more? Let’s get started.

1. Keep the Brand in Mind

Your brand is how your restaurant is perceived by potential customers. It also helps dictate many other design elements. If your restaurant is formal, it’ll influence the silverware used, the type of uniforms your employees wear, and what decor you’ll use for the dining areas.

That’s why you need to define your brand personality before thinking of your restaurant design. Write it all down and create a business strategy, so designing is easier.

2. Have a Unique Entrance

Having a unique entrance is sure to draw customers and charm your current clientele. If you rely on foot traffic outside, you’ll need to make yourself stand out, and having an original front door design will do just that.

One of the best design tips for an interesting entrance is to use bold colors or create an interestingly shaped entrance.

3. Get Rid of Bad Tables

If you notice any tables that sit in problem areas within your restaurant, it’s time to get rid of them. These are called bad tables, and customers don’t want to sit there. Common problem areas include near the front entrance, near the kitchen, and near the restrooms.

As silly as it may seem, the best way to find these bad tables is to sit in every chair at every table in your restaurant. Pay attention to the experience; would a customer be happy sitting there?

4. Choose the Right Colors

Color has a significant impact on people, and it can even affect the decision-making process of clientele. Obnoxious or tacky colors won’t be appreciated, but the right color scheme can transform your restaurant. Family restaurants thrive with pastel colors, while pubs benefit from bright options.

Use the theme of your restaurant to help you find the right color palette.

5. Don’t Forget the Restrooms

Your dining area is the most important place in terms of design, but bathrooms are a close second. Business owners make the mistake of thinking that this is just a room with stalls and a sink, but it is an extension of your brand. Remember to design it like you would the rest of the restaurant.

Restaurant Design Tips to Help Improve Customer Experience

There are over one million restaurants in the United States, and it’s not easy to stand out amongst the crowd. If you’re looking to improve customer experience and set yourself apart, you’ll need the right interior design. It can be overwhelming to know where to start, but following this guide can take your business strategy to the next level.

Looking for more articles like this? Be sure to check out the Business section of our blog.

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About the Author: Amanda Byers

Amanda Byers is a graduate of Columbia, where she played volleyball and annoyed a lot of professors. Now as Zubuz’s entertainment and Lifestyle Editor, she enjoys writing about delicious BBQ, outrageous style trends and all things Buzz worthy.