Being discovered online is essential for any business operating in the digital age, and search engines such as Google are vital to that effort. In actuality more than 94% of internet experiences start with a Google search results. If someone is searching for a product or service that you provide and your company does not appear in those results, it’s not likely they’ll decide to choose you, or even become a client. It could appear as if your business doesn’t exist even exist.
One of the simplest methods to get public aware of your small company or new brick and mortar store is by using the power of Google My Business. If you’re not familiar about Google My Business or have not yet completed your profile, you’re certainly not alone. 56 percent of local businesses haven’t registered the Google My Business listings–but do not worry we’re here to assist. Here is what happens when you claim a business on google.
Here’s how to begin the process using your smartphone or computer:
1.) Visit https://www.google.com/business/ to begin the process of filling in your profile. Remember that you’ll require an active Google account to complete the procedure. If you do not already have a Google account, you can create one by using your business email address. It is important to choose a business email address, or an email address that you frequently examine because Google My Business will send you regular notifications and updates regarding your listing by email.
2.) After that, you can enter your company’s address to find it on the map. You’ll then be able to select the option to allow your business to be listed as a business on Google Maps. If you’re a retailer location, have a shopfront or run a business where customers are frequently visiting your premises, this step is essential. In the event that you fail to comply with this requirement, it implies that your business won’t appear on Google Maps.
3.) Input all pertinent business details. It is not possible to emphasize this enough: complete everything. The more comprehensive your profile, the more useful it will be for searchers and the more highly Google will place it in results. You must ensure that you’ve completed each part according to your best abilities and include:
- Name of the business
- Physical address or office address
- Number for business phone
- Business category
- Attributes (will differ based what category you choose)
- Website URL
- Business description
- Hours of operation
- Information on booking appointment times (if appropriate)
- Menu (if appropriate)
- Q&A
reviews (You don’t have to need to fill out this section but the reviews that are left about your business will be displayed in the section on your profile when they are left by your customers, so make sure you encourage your satisfied customers to leave reviews!)
Photos (Photos that you upload of your business in the near future by other users will be included on your page, alongside your own photos.)
4.) Confirm your accounts. The Google My Business profile will not be available or show in results of searches until it has been verified. You must verify the account using a pin number that Google will provide directly on Google My Business. Google My Business on-line interface. You can obtain the PIN in a variety of methods:
Google will call your company phone number to get your PIN. They will provide you with an automatic recording. So ensure you have an eraser and paper to write down the PIN during the call, so that you can add it to your account later.
Google will text you an PIN code to the mobile phone.
Google will mail you a physical postcard by mail that contains your PIN. This method is the longest since it is based on regular postage. Most postcards are delivered within 14 days after the request being made.
5.) Make sure you update your profile! one thing that is worse than not appearing on the internet is appearing with misleading or inaccurate information. Google often suggests changes to your profile to clear things up to searchers, but you must always be on the lookout for your profile and make changes to it whenever you make major changes to your business. Are you closed on the duration of a major holiday? Has your phone number changed?
Did your company relocate to an additional site? If you can answer one of these questions is “yes,” update your profile. Be aware that the Google My Business listing is frequently the first contact with your company So you must ensure that your information is current and accurate always.
Barry Lachey is a Professional Editor at Zobuz. Previously He has also worked for Moxly Sports and Network Resources “Joe Joe.” He is a graduate of the Kings College at the University of Thames Valley London. You can reach Barry via email or by phone.
