Top tips to increase the traffic of your Magento store

Top tips to increase the traffic of your Magento store

The popularity of Magento has been able to grow massively in recent years. It is undeniably one of the most popular e-commerce options. As a store owner, your objective is to gain more traffic for your store.

Apparently, it seems to be a difficult endeavor. However, it will not be a bad idea to seek professional help. The reason is that a professional agency is well-versed with the trends of the market and they are able to assist you in the best way.

You need to search for Magento SEO with Impressive Digital. The advantage is that you will get the basic idea about market trends and how SEO agencies operate.

Let us explore some more insight into Magento Optimization

Things to remember when opting for Magento Optimization

 Try implementing an SEO structure which is user-friendly

 You need to make use of SEO-friendly URL structure for his Magento website. There are times when you have a large product catalog. Well, the best approach in this situation is to opt for flat URL structure.

 For this, you will need to visit the Store option. Next, you will need to move to the Configuration section and find the catalog option. You will need to find search engine optimization option in the Catalog.

 Next, you will need to set the use categories for your product URL and select No option. Secondly, Use Canonical link meta tag needs to be set to yes.

Write appealing product descriptions

 When you want your e-commerce website to do well, then the product description matters at the end of the day. What you need to do is write product descriptions which are unique. The content needs to offer significant value to the consumer and only then people will get enticed to make the purchase.

 When you want customers to purchase from your website, then the navigation should be easy. Plus, ordering from your website should be more of a convenient option. What is essential is that your website should not be slow.

The reason is that it tends to discourage the buying from purchasing from your website. Now, there are several aspects that tend to slow down your website. One such factor is the size of the images. There are times when you need to compress the images to improve the speed of your website.

Now for improving the SEO of your website, you can use Magento SEO extensions. For example, ReloadSEO is a popular option. It will help you discover new keywords that you can target. You can also use SEOToolkit extension because it also helps to improve the visibility of your website.

If you are just starting of with your Magento store, then it is advisable not to take any risk in the first place. Rely on  professional help because the professionals have significant experience about how to take Magento store to the next level.

As a result, you will not have to face any problems at all.

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About the Author: Barry Lachey

Barry Lachey is a Professional Editor at Zobuz. Previously He has also worked for Moxly Sports and Network Resources "Joe Joe." he is a graduate of the Kings College at the University of Thames Valley London. You can reach Barry via email or by phone.