ott advertising

Programmatic vs. OTT Advertising: What’s the Difference?

If you’re running a business, you know that advertising can make or break your company. If people don’t know about your product or service, they won’t buy it! It’s that…

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Here's How to Create a Marketing Strategy for Your Company

Here’s How to Create a Marketing Strategy for Your Company

 Today, 26% of adults spend most of their time online. You can reach a wider audience when you get strategic about the way you interact with these people. Marketing strategies…

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Marketing Strategies for Service-Based Businesses

Marketing Strategies for Service-Based Businesses

The success of services-based businesses or even all kinds of companies depends on your marketing strategies for promoting your services.   If you want to know how marketing strategies impact service-based…

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Top 5 Great Benefits of Traditional Marketing

Top 5 Great Benefits of Traditional Marketing

Traditional marketing is one of the most effective advertisements that develop a brand connection with offline audiences. Businesses use conventional marketing methods such as billboards, tents, banners, and business cards…

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Five Tips for Hiring a Digital Marketing Agency

Five Tips for Hiring a Digital Marketing Agency

One of the fastest-growing and most profitable industries in the United States right now is digital marketing. In 2022, it stands at a staggering $155 billion. With online revenue increasing…

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Audience Analysis

How to Create a Successful Marketing Strategy for 2022

It is almost the start of a new year (phew, 2021 is finally behind us)! So now is the time to plan your marketing strategy. However, how do you prepare…

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Loyalty Marketing

Loyalty Marketing: What Is It, Why It’s Important and How Can You Use It?

There are many different marketing tactics that businesses all over the world choose to use. A lot of these are a means of getting new people to engage with a…

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