The gambling business cannot exist in a society ignoring its problems for a long time. It is necessary to take into account corporate social responsibility (CSR) and the needs of the target audience in order to succeed in this highly competitive niche. It will be impossible to take a step further without high-quality product/service manufacturing or being mindful of consumers, employees, business partners, and the environment. This is how the online gambling business is built now and what key market participants are trying to achieve.
In this review, you will find out what the best real money casinos are doing for this, what social projects are being developed, and what they are doing for the countries in which they work.
More than 119,000 people work in the UK gambling segment, according to Ernst & Young. It is no wonder that bookmakers, offline casinos, and the online sector have transferred £ 400 million in tax deductions to treasury accounts. For example, in 2019 alone, BGC members, which include bookmakers, casinos, and online companies, hired 61,000 people. Another 58,000 jobs were created in the industries that are closely related to the gambling business.
In addition, English Football League clubs receive at least £ 40 million annually from partnerships with bookmakers and other gambling companies. Besides that, over £ 10 million has been donated to snooker and darts players in proceeds from gambling contracts. And another 2.5 million pounds has been allocated to fund the rugby league.
In addition to direct donations of medical equipment and special protection, UK gambling operators are partnering with the government in the Stay Home campaign, donating their advertising space to social and cultural needs during the epidemic. Such advertising can become a means of informing those audiences that the state cannot reach through television, press, and radio.
The American gambling association (AGA) noted that the gambling industry made a significant contribution to the social and economic sector of the state. According to the summarized data of the organization, the country’s gambling companies transferred over $ 367 million to charitable foundations in 2018 alone.
For example, Caesars Corporation, one of the largest casino operators in the United States, added $ 1 million to the budget of the National Center for Responsible Gambling in honor of the 30th anniversary of the launch of the Responsible Gambling Program – technologies aimed at creating a full-fledged anonymous platform to combat gambling addiction.
On May 15, 1975, the first drawing of the Wintario lottery took place, the funds of which went to important projects in the province of Ontario. Since its inception, OLG has returned over $ 55 billion to the Canadian region. There is a myriad of stories of how this funding has impacted the lives of people in communities across Ontario. More than 2,000 local gambling companies provide important programs and services in their local communities. From high-end programs to local animal shelters, food banks, and more. These organizations are improving the lives of thousands of people.